It’s easier and cheaper to keep a current client than it is to try to find new ones. Here’s my Top 12 Ways to Maximize Personal Trainer Client Retention
When it comes to training success and longevity, retention is key.
Long-term clients essential. They’re your best source of new business (through referrals), are most likely to provide you with social proof (through testimonials), and are most likely to buy and recommend any affiliate products you may offer.
Retaining long-term clients allows you to focus on what’s important, namely high-quality service and results-based training.