Sometimes, clients just wanna hang out.

Your principal role as a Fitness Professional for any client is to understand what they want. Which is actually a lot harder than it seems. “People don’t think what they feel, they don’t say what they think, and they don’t do what they say.” – David Ogilvy With this in…

Proper Guide To Fitness For Clients With Visual Impairments

Approximately 14 million Americans have a self-reported visual impairment that affects their lifestyle and overall well-being. According to the Journal of Visual Impairment & Blindness, individuals who are impaired have lower levels of physical fitness than their sighted companion does. In fact, following daily activities also tend to demand more energy, causing an increase in fatigue. The good news is that visual impairments do not affect the benefits they receive from physical activity.

How Personal Trainers Can Build Client Retention

The personal trainer industry has experienced excellent growth over the past five years, with weight loss services and customized workouts being the most solicited services. Research indicates that the upward trend is poised to continue. Consumer confidence is growing and median incomes are expected to rise, meaning that Americans will have more to spend on health and fitness. Currently, income levels are nearly at pre-recession levels, which is good news for the health and fitness industry and the economy as a whole.

Making Lemonade Out of Lemons – 6 Steps When You Lose a Client

Today, we’re going to talk about what happens when you lose a client.  It may be too hard to see at the moment, but there’s an opportunity here. Trust me.

I’ve lost a lot of clients. Especially running a gym, I’ve lost a fair share of clients but I’ve also gained a lot of them BACK.  Over the past 23 years of business, marketing, and sales experience, I’ve developed a six-step process how to make “lemonade out of lemons” when it comes to lost clients. So, let’s get into it…

Ice and Heat

As fitness professionals, we are more than just trainers we are the ones who share in both the joys and sorrows of life. Sometimes that can include injuries. During our sessions, we take great care not to cause or inflict pain on our clients but with only meeting with our individuals a few hours of a week there are many hours that they are on their own and the impact of accidents or preexisting conditions can occur.

As a certified instructor, it is important to share with our clients when an injury occurs how to appropriately treat the injury. This article is dedicated to giving advice when they occur that we can help our participants be knowledgeable when they have an injury to adequately treat their condition.

The Role of Exercise in Stress Management

Life can be a constant challenge full of daily hurdles. Everyone has their own struggles. No one is immune from stress. While some stresses can actually lead to positive action, stress can be an absolute killer to us physically, mentally, and spiritually. It’s very easy to not want to move or exercise when feeling this constant negative tension. However, this is exactly what we must all do to reverse the adverse effects of stress: exercise. And, as fitness professionals, it’s vital to teach and provide proper guidance to our clients to move even when not with us. So, what’s the proper vernacular that the fitness professional should reiterate to their clients about stress and exercise? Moreover, how does the fitness professional inspire their clients to move especially when not in their company?  How does the need become greater than the want?

10 Tips for Absolute Confidence as an Instructor

1. Start with a Lot of Students

What you want to do is set yourself up for success. It is hard enough to feel confident as an instructor but then to have very few students can really drag yourself down. Especially when you are a new teacher or start a new class, pick a location or time you know will get a lot of students. Start with subbing until you become more known or teach within a community where you are already known. You’ll feel a lot more energized as an instructor when there are more people adding to the energy in the room.

How to be an Elite Coach: 13 Simple, Outstanding Ways

These days it seems like everything is “elite this” and “elite that.” Even with personal training, we can’t escape the need for things to be super-high-level all the time. Yet, with that in mind, we still seek to be “Elite Coaches” at Empowered Strength because we believe it gives our members the best experience with the best results.

What makes someone an “Elite Coach?”

Believe it or not, it does not necessarily mean training elite athletes.

In fact, many Elite Coaches prefer to train “regular” individuals, because that is where their true skills come to light. Many times, elite athletes are such that they would excel no matter who they were coached by. The Average Joe/Jane, on the other hand, has many different motivations and needs.

The Importance of Reflection and Planning as a Fitness Professional

REFLECTION

Reflection is vital to our growth but yet so many neglects to take time daily, weekly, or even monthly to reflect. Reflection, by definition, is giving something serious thought or consideration.

Best ways to build reflection into your routine regularly:

Take time at the end of each activity whether it is a phone call, training session, workshop or consultation and review your results. Did you achieve the desired outcome you wanted? What went right? How could you improve before next time?

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